Entrepreneur and Finance Nerd Making Money Online

August 2011 Income Report

Welcome to the August 2011 income report! In an effort to be as transparent as possible, I publish a report on the first of each month outlining my income for the previous month. I show all of my income sources, passive and otherwise. If there are any expenses associated with that income, I’ll share that as well. Things like hosting, PPC costs, outsourcing costs, etc.

I share this for 3 main reasons:

  1. I want to keep myself accountable. By making my goals and plans public I have someone other than myself to answer to if I’m not working like I should.
  2. It helps me keep track of my goals and see what is working and what isn’t working.
  3. I hope to inspire people and show that it really is possible to earn income online. No gimmicks or schemes, just good old hard work.

What Happened in August

Another month has come and gone. With 2 new babies in the house the month of August has been a total blur. My life now revolves around their feeding schedule.

This has made working on my business difficult. Before I would typically have 4:00-6:30 am each morning to work. Now I’m squeezing in work anytime I have a few extra minutes.

Despite all of this August has been a reasonably productive month.

I’ve continued to work on my new niche site promoting a clickbank product. August yielded 454 unique visitors and 276 hops to Clickbank. I think I have a pretty decent landing page with 61% of people clicking though to the sales page. However, a lot of the keywords I’m ranking for right now aren’t buying keywords. So I’m seeing traffic, but no sales.

I’ve been primarily working on the backlink campaign for this site. Things have been going pretty well. I’ve moved into the top 20 for 2 semi-buying keywords with around 2,000 searches per month.

I’ve also moved into the top 30 for an excellent keyword that gets 12,100 searches per month and the top 50 for a keyword with 9,900 searches per month.

Even though I haven’t seen a sale yet I still feel good about this site. I have no doubt that this will be a $1,000+ per month site once I start to rank for some of my buying keywords.

My Reconsideration Request

In the July 2011 income report I mentioned that I had filed a reconsideration request with Google on my main earner. Well, I heard back…

Dear site owner or webmaster of http://www.example.com/,

We received a request from a site owner to reconsider http://www.example.com/ for compliance with Google’s Webmaster Guidelines.

We’ve reviewed your site and we believe that some or all of your pages still violate our quality guidelines.

In order to preserve the quality of our search engine, pages from http://www.example.com/ may not appear or may not rank as highly in Google’s search results, or may otherwise be considered to be less trustworthy than sites which follow the quality guidelines.

If you wish to be reconsidered again, please correct or remove all pages that are outside our quality guidelines. When such changes have been made, please visit https://www.google.com/webmasters/tools/reconsideration?hl=en and resubmit your site for reconsideration.

If you have additional questions about how to resolve this issue, please see our Webmaster Help Forum for support.

Sincerely,

Google Search Quality Team

Bah humbug.

With this, I’ve decided that it’s time to move on from this site. I honestly don’t know what Google is looking for here.

As a last ditch effort I’ve moved the site to a new domain. I’ve seemed to shake at least a little bit of the penalty since it’s regained about 20% of it’s traffic. I’ll just let it fizzle until it dies now.

New Projects And Reviving Old Projects

Since I’ve decided to let my main site die I needed to pick up a few more projects to work towards growing my income again.

New Project is something I’m really excited about. It is in the ultra competitive finance niche. I’m not really worried about the competition though because I know that I can create some amazing content on the topic.

This site is going to be totally white-hat. I’m not even going to be doing any link building. It is going to be all about producing amazing keyword targeted content that attracts natural links.

What’s cool about working in a niche that you love is how easy it is to procude content. The last 3 days I’ve written over 10,000 words. It’s actually enjoyable to sit down a write a 2,000 word post on the topic. That is a pretty amazing feat for me since I usually hate writing keyword targeted content.

Revived Old Project is a large site in the outdoors niche. While I’m interested in the topic, I’m not exactly passionate about it. I’ve already got a lot of good content on it, but due to the niche I don’t think it’s going to attract a ton of natural links.

I’m using this site to test some new backlinking strategies. Though I don’t expect to see a lot of results for this site for a while since it’s the lowest priority out of the 3 sites I’m working on.

Income Report for August 2011

(Usual Disclaimer: Most of the links below are affiliate links. If you click on my link and sign up for one of these services I will likely receive a commission.)

Adsense

  • This month: $78.18
  • Last month: $45.73
  • Change: $32.45

Neverblue

  • This month: $53.60
  • Last month: $79.95
  • Change: -$26.35

The Keyword Academy

  • This month: $11.55
  • Last month: $0.00
  • Change: $11.55

Clickbank

  • This month: $0.00
  • Last month: $0.00
  • Change: $0.00

Amazon

  • This month: $5.65
  • Last month: $1.80
  • Change: $3.85

SponsoredTweets

  • This month: $9.00
  • Last month: $7.68
  • Change: $1.32

Total Income

  • This month: $157.98
  • Last month: $135.16
  • Change: $22.82

Expenses

Net Income for August 2011 – $99.53

So, a very slight increase over July.

The majority of the increase can be attributed to a small bump in AdSense income. This is primarily due to moving my formerly-main earner to a new domain. This brought a couple of my rankings back, but not enough to make a huge difference.

I’m not convinced that SponsoredTweets is worth the effort. I think advertisers are starting to catch on that twitter advertising doesn’t offer very good returns. Shoemoney mentioned this at the end of last year. Most of the opportunities offered to me aren’t very good and the pay is minimal. I’ll probably run it for another month then make a final decision.

A new source of income this month is The Keyword Academy. I had one referral last month that continued their subscription after the free trial period. I love TKA. It has taught me a lot about SEO and has a fantastic community. There are very few forums where high-earners openly talk about their earnings and the different methods they use.

Goals for September

Man I can’t believe it’s September already. This month I will continue to work on the 3 sites I have cooking.

For my niche Clickbank site I will mostly be working on the backlinking campaign. I’m testing out a complex layered link campaign with extremely diverse anchor text. So far I’m seeing fantastic results.

On my new finance site my main task is going to be producing amazing content. I want to get at least another 20,000 words up this month. I will also start networking with some of the bloggers in this niche.

For my outdoors site I’ll primarily be working on the backlinking campaign as well. Though I also plan to put some new content up as I come across low competition keywords.

As for this blog, I don’t have any specific goals. Like I mentioned in my relaunch post this site is more about being a personal journal for me. I’ll post as I work through new ideas and I’ll post progress updates to record my journey.

My main focus needs to be on my income producing sites. Afterall, this site will be pretty stinking boring if my business doesn’t see any growth.

I hope you had a great August. Here’s to a happy, healthy and productive September!

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2 Responses to “August 2011 Income Report”

  1. Congrats on the increase! Every little bit counts :)

    Google is frustrating me as well. Got my 4th (or is it 5th) denial on one site and it is almost bare bones now, thinking of abandoning it. Got the first denial on my big project site 2 days ago, going to try a few more things and give it another go.

    Keep at it!

    [Reply]

    Jeremy Waller Reply:

    Thanks Jeff – I finally decided that my time would be better spent working on a new project. It may take 6 months, but I have no doubt that these new sites will easily make up the lost income.

    [Reply]

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